Research & Consulting in Animal Health Arena
Insights that can set your business apart from the herd
Market Probe understands that data collection alone can't always furnish the complete answer to the market research questions facing your industry.
Market Probe provides statistical analyses that furnish our clients with a deeper insight and understanding of the data.
Custom research employs methods that range from simple descriptive statistics to advanced multivariate techniques such as correlations, regression, discriminate analysis, conjoint/discrete choice, perceptual mapping, and others.
Market Probe has more than 20 years of industry-specific experience across markets and cultures spanning the Americas, UK/Europe, Middle East/Africa and Asia/Pacific:
- Using in-depth telephone and Internet interviews with veterinarians and disease-test experts in the U.S. and Europe, we identified new product opportunities in the area of diagnostic testing for selected animal diseases.
- We developed a global customer satisfaction program through 6000 telephone interviews with buyers of dairy farm management equipment in 23 countries worldwide (in local languages).
And our data collection capabilities run the gamut from in-depth one-on-one interviews to small focus groups to telephone or Internet interviews numbering in the thousands.
Discover how Market Probe can simplify data into the vital market insights that will set your business apart from the herd.