FOR IMMEDIATE RELEASE: May 17, 2010
Contact:
Jack Jefferson, Market Probe, 414-778-6000 or j.jefferson@marketprobe.com
MARKET PROBE TO ADD DR. MICHAEL LOWENSTEIN, A LEADING INDUSTRY AUTHORITY, TO ITS EXECUTIVE MANAGEMENT TEAM
MILWAUKEE, Wis. -- Market Probe, a major market research and consulting organization with world headquarters located in Milwaukee, WI, today announced the addition of Michael Lowenstein, Ph.D., CMC as Executive Vice President. He will report directly to Dr. T.R. Rao, President and CEO of Market Probe.
According to Dr. Rao, “We are excited to be adding someone as well-respected as Lowenstein to our team. He is a leading authority on stakeholder, brand, and enterprise advocacy, and we know his expertise will be very valuable to our clients.”
Lowenstein is an active international conference keynoter and speaker, workshop facilitator and trainer who draws upon his 30+ years of management and consulting experience in customer and employee loyalty research; CRM; loyalty program and product/service development; customer win-back; service and channel quality; customer-driven corporate culture; HRD; and strategic marketing and planning to help educate others in the industry.
He is the author of four widely-regarded stakeholder and enterprise management books, including One Customer, Divisible (2005), and has written over 125 stakeholder-related white papers, journal articles, and columns.
Lowenstein's broad experience includes serving as a Customer Life Cycle Workshop Developer/Facilitator for the Direct Marketing Association, and serving as a Customer Loyalty/Stakeholder Behavior instructor for Pennsylvania State University/ American Marketing Association, American Society for Quality, The Conference Board, ESOMAR, Bank Administration Institute, Frost & Sullivan, Institute for International Research, SOCAP, Marcus Evans, UNI, eCustomer Service World, and the American Management Association. He has presented at industry and professional conferences across the United States and in over 20 foreign countries, and consulted with corporations such as Toyota, Aetna, Nestle, MetLife, National City, General Motors, EarthLink, Wachovia, Daimler-Chrysler, BellSouth and Charles Schwab. Additionally, he has lectured in the M.B.A. and E.M.B.A. programs of University of Pennsylvania, New York University and Columbia University.
He holds a doctoral degree from ISGI Groupe Ecole Superieure de Commerce de Lille (ESC Lille), Euralille/Paris, France, an M.B.A. degree in marketing and management from the University of Pittsburgh, and a B.S. degree in economics and marketing from Villanova University. Also, he holds a Certified Management Consultant (CMC) professional designation, awarded by Institute of Management Consultants, USA.
Market Probe is a leading full-service global research firm with offices in 10 countries. It was founded in 1976 and specializes in stakeholder measurement programs focusing on customers, employees and brands. Market Probe’s experienced researchers have pioneered new applications of quantitative research methods and statistical models as well as customized software for reporting results. With offices throughout the United States and in Canada, Belgium, France, the United Kingdom, the United Arab Emirates, Bahrain, India, Singapore and China, Market Probe is well positioned to meet the domestic and global research needs of companies throughout the world. For more information visit www.marketprobe.com.
