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| July 12, 2010 - Market Probe adds Mr. Peter Serron as Vice President of Business Development, US and Mr. Vasu Balakrishnan as Vice President, Market Probe Middle East and Africa |
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FOR IMMEDIATE RELEASE: July 9, 2010 Contact: Jack Jefferson, Market Probe, 414-778-6000 or j.jefferson@marketprobe.com MARKET PROBE ADDS MR. PETER SERRON AS VICE PRESIDENT OF BUSINESS DEVELOPMENT, US AND MR. VASU BALAKRISHNAN AS VICE PRESIDENT, MARKET PROBE MIDDLE EAST AND AFRICA MILWAUKEE, Wis. -- Market Probe, a major market research and consulting organization with world headquarters located in Milwaukee, WI, today announced the addition of Peter Serron to its US management team and Vasu Balakrishnan to its management team in the Middle East and Africa. Prior to joining Market Probe, Pete Serron was responsible for new business development and key account management at Harris Interactive for nine years. He worked in the Travel & Tourism, Professional Services and Manufacturing Research Practices sectors. He also previously worked in the Financial Services and Telecom Research Practices area at Harris. His recent client experience included major Hotels and Airlines, Consulting Companies, Consumer Products Companies and B2B Manufacturing Companies. Pete also spent 20+ years on the "client side" with Bausch & Lomb and Sentry Group in various sales, product management and marketing positions and was involved in many market research projects, particularly new product development research. He Graduated Cum Laude from State University of New York at Oswego, with a B. S. Degree in Business Administration. Vasu Balakrishnan has over 15 years of experience in the marketing research industry, encompassing varied research assignments such as brand tracking, segmentation, usage and attitude, new product research and customer satisfaction and loyalty. He has held senior positions, including Group Account Director at TNS Dubai and Research Manager at Nielsen Saudi Arabia prior to joining Market Probe. Vasu’s key responsibilities include expansion of Market Probe’s presence in Customer and Brand space by engaging in client consultations, new account development and account direction and supervision. His industry experience encompasses varied research assignments such as brand tracking, segmentation, usage and attitude, new product research and customer satisfaction and loyalty utilizing traditional and contemporary research methodologies. He has developed and serviced marketing research projects for a wide range of clients across industries including, Banking and Financial Services, Retail, Automotive, I.T., Telecom, Consumer Goods, B2B, Education, Real Estate and Travel/Tourism. He holds a bachelor’s degree in Engineering and has completed post-graduate studies in Business Management. Market Probe is a leading full-service global research firm with offices in 10 countries. It was founded in 1976 and specializes in stakeholder measurement programs focusing on customers, employees and brands. Market Probe’s experienced researchers have pioneered new applications of quantitative research methods and statistical models as well as customized software for reporting results. With offices throughout the United States and in Canada, Belgium, France, the United Kingdom, the United Arab Emirates, Bahrain, India, Singapore and China, Market Probe is well positioned to meet the domestic and global research needs of companies throughout the world. For more information visit www.marketprobe.com. ### |
| May 18, 2010 - Market Probe to add Dr. Michael Lowenstein, a Leading Industry Authority, to its Executive Management Team |
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FOR IMMEDIATE RELEASE: May 17, 2010 Contact: ###
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| April 13, 2010 - Market Probe Adds Managing Director to Meet the Demands of Rapidly Growing India and Middle East Region |
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FOR IMMEDIATE RELEASE: April 12, 2010 Contact: Jack Jefferson, Market Probe, 414-778-6000 or j.jefferson@marketprobe.com
Market Probe Adds Managing Director to Meet the Demands of Rapidly Growing India and Middle East Region
Mr. Viraag Agnihotri has been named Managing Director of India and Middle East/Africa Operations at Market Probe Inc. Prior to joining Market Probe, Viraag served as Vice President at Tata Consulting Services. He brings over 20 years of industry experience to Market Probe and has held many senior level positions, including Executive Director with TNS India and NFO. Viraag completed a Master's degree in Business Administration and is an alumnus of University of Allahabad (MBA) and IIM Ahmadabad (MDP). Viraag has had extensive and rich market/consumer research experience over the years and he has been closely involved in providing strategic research counsel in the area of Customer Satisfaction, Brand and Communication Research, Continuous Tracking Studies, Consumer Panels, Retail Audits, Shopper Research, Market Understanding Studies, Segmentation Research, Portfolio Management and Pricing Research. Market Probe is a full-service global market research firm with offices in ten countries and appears among the Honomichl list of Top 50 US Market Research Firms. We specialize in stakeholder measurement programs focusing on customers, employees and brands. Market Probe's experienced researchers have pioneered R&D efforts in customer retention forecasting systems, resource allocation optimizers, key driver analyses, linkage models, and data mining software. We are well positioned to meet the domestic and global research needs of companies throughout the world. For more information visit www.marketprobe.com. ### |
| March 02, 2010 - Market Probe Adds Two Senior Executives to Singapore Office |
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FOR IMMEDIATE RELEASE: March 2, 2010 Contact: Jack Jefferson, Market Probe, 414-778-6000 or j.jefferson@marketprobe.com
MARKET PROBE ADDS TWO SENIOR EXECUTIVES TO SINGAPORE OFFICE Mr. Roger Thomas has been named Managing Director of Asia Pacific Operations at Market Probe, Inc. He has over 30 years of experience in the marketing research industry, having worked both on the client and agency sides. He has held many senior level positions, including President of the Strategic Service Division at Total Research in Princeton, NJ. Prior to that assignment he was the Managing Director of Total Research in the UK, and prior to joining Market Probe, Roger worked as an independent consultant providing consultancy services to major airport authorities around the globe. Mr. Saji Kumar has been named Senior Vice President, Asia Pacific Operations at Market Probe, Inc. He has over 20 years of experience as a marketing research professional. Prior to joining Market Probe in Singapore, he held several senior positions at major marketing research firms in the US and Australia. His research interests are in the areas of customer satisfaction, branding, advertising research, consumer insights, survey research methodology, U&A and segmentation. Market Probe is a leading full-service global research firm with offices in 10 countries. It was founded in 1976 and specializes in stakeholder measurement programs focusing on customers, employees and brands. Market Probe's experienced researchers have pioneered new applications of quantitative research methods and statistical models as well as customized software for reporting results. With offices throughout the United States and in Canada, Belgium, France, the United Kingdom, the United Arab Emirates, Bahrain, India, Singapore and China, Market Probe is well positioned to meet the domestic and global research needs of companies throughout the world. For more information visit www.marketprobe.com. ### |
| February 08, 2010 - Market Probe Receives Top Diversity Ranking by News India Times |
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FOR IMMEDIATE RELEASE: February, 2010 Contact: Heidi Fendos, PR Counsel 414.778.0766 or heidi@fendospr.comJack Jefferson, Market Probe, 414-778-6000 or j.jefferson@marketprobe.com
MARKET PROBE RECEIVES TOP DIVERSITY RANKING BY NEWS INDIA TIMES MILWAUKEE, Wis. - Market Probe, whose world headquarters are located at 2655 N. Mayfair Road, was recently ranked the #1 top Indian-American Privately held Firm in Wisconsin by the 2009 News India Times - VII 100. This is the 14th year for this annual listing, which was created to chronicle the emergence and growth of businesses owned by Indian Americans. Additionally, Market Probe was ranked #3 on the Top 50 Women-Owned Businesses in Wisconsin and #4 on the Top 50 Diversity-Owned Businesses in Wisconsin listing compiled by DiversityBusiness.com. DiversityBusiness.com is the nation's largest business-to-business portal for more than 36,000 diversity-owned businesses throughout the United States that provide goods and services to Fortune 1000 companies, government agencies and colleges and universities. This is the 10th annual listing of Wisconsin's top 50 diversity and women-owned businesses in sectors such as technology, manufacturing, food service and professional services. The companies listed on the list represent Wisconsin's top multicultural earners and challenge the long-held notion that a diversity-owned business is small or insignificant. Large organizational buyers throughout the country that do business with multicultural and women-owned businesses use the list to increase spending with diversity-owned companies.
Market Probe is a leading full-service global research firm with offices in 10 countries. It was founded in 1976 and specializes in stakeholder measurement programs focusing on customers, employees and brands. Market Probe's experienced researchers have pioneered new applications of quantitative research methods and statistical models as well as customized software for reporting results. With offices throughout United States and in Canada, Belgium, France, the United Kingdom, the United Arab Emirates, Bahrain, India, Singapore and China, Market Probe is well positioned to meet the domestic and global research needs of companies throughout the world. For more information visit www.marketprobe.com. ### |
| February 03, 2010 - Market Probe Adds Four to Europe Office |
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FOR IMMEDIATE RELEASE: February 1, 2010 Contact: Heidi Fendos, PR Counsel 414.778.0766 or heidi@fendospr.com Jack Jefferson, Market Probe, 414-778-6000 or j.jefferson@marketprobe.com
MARKET PROBE ADDS FOUR TO EUROPE OFFICE MILWAUKEE, WI - Market Probe Europe recently announced the addition of four people to its team. Nanno Palte has been named Vice President for Market Probe Europe. He brings 15 years of research and consulting experience in a wide variety of sectors. Palte has worked for well-known agencies such as AC Nielsen, Research International and Ipsos. Most recently, he was working at InSites Consulting on applications for online research. Peter Hoekstra has been named senior researcher for Market Probe Europe's Agriculture and Animal Health team. In this role, he will be responsible for business development in the Netherlands. Hoekstra graduated from Horticultural Business School with a BSc in horticultural sciences, marketing and business administration and brings 20 years of dedicated research, consulting and hands-on experience in horticulture (ornamentals / fruit & vegetables). Previously, he worked for TNS in The Netherlands and he also owned his own market research agency. Sally Alsop has been named senior researcher for Market Probe Europe's Agriculture and Animal Health team. In this role, she will work to develop the French market while working in partnership with the Belgian team. Alsop will be based near Calais in France. She has an Agricultural degree from the University of Plymouth (UK), and has been responsible for developing broad marketing research / CRM experiencing in various markets. Prior to working for Market Probe, she assumed positions for Research International and Eurotunnel in both the UK and France. Judith Goldstein has been named senior researcher for Market Probe Europe's Agriculture and Animal Health team. In this role, she will help develop animal health and nutrition in the UK and abroad, while working in partnership with the Belgian team. Goldstein will be based in Surrey near London. She has a degree in Business and Marketing. Originally from Long Island in the United States, Goldstein came to France at the UK to pursue a career in database marketing, CRM and syndicated marketing research, with a focus on animal health. Over the past ten years, she served as a research director for DMR/Kynetec (now part of GfK) in the UK. Judith is also President of the Veterinary Marketing Association. Market Probe is a leading full-service global research firm with offices in 10 countries. It was founded in 1976 and specializes in stakeholder measurement programs focusing on customers, employees and brands. Market Probe's experienced researchers have pioneered new applications of quantitative research methods and statistical models as well as customized software for reporting results. With offices throughout United States and in Canada, Belgium, France, the United Kingdom, the United Arab Emirates, Bahrain, India, Singapore and China, Market Probe is well positioned to meet the domestic and global research needs of companies throughout the world. For more information visit www.marketprobe.com. ### |
| November 10, 2009 - Industry Veterans Join Pharma Divison of Market Probe |
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FOR IMMEDIATE
RELEASE: November 10, 2009 Contact:
Madhunika Raghavan, Senior Vice President - Pharma
Division
INDUSTRY VETERANS JOIN PHARMA DIVISION OF MARKET PROBE The Pharma Division of Market Probe continues to grow with the recent appointment of three industry veterans -Tom Doyle and Dawn Payne. TOM DOYLE comes to Market Probe with 15 years of project management experience while at TNS Healthcare, Attitude Measurement Corp and Walker Research. DAWN PAYNE joins us with more than 15 years of market research experience across most therapeutic areas, with particular emphasis in diabetes, cardiovascular, oncology and CNS disease areas, for both pipeline and launched brands. Dawn worked for a boutique consulting company focused on pharmaceuticals and healthcare prior to Market Probe. Madhunika Raghavan, who heads up the Pharma Divison, indicates that "The recent growth is a result of the confidence our clients have placed with us. Our new hires bring complementary expertise in type of research, therapeutic areas and methodologies. This enables us to recommend the most appropriate research approach to best achieve the clients' specific objectives." She added that Market Probe continues to research issues that impact our industry, having published some recent work on the impact of the Sunshine Act and Evaluating Data Quality with Online Physician Panels (see www.pmrg.org). Based in Hackensack, NJ, the Pharma Division has extensive experience working with clients in the pharmaceutical, biotech and healthcare sectors to answer their business questions and help them minimize the risk around decision making. ### |
| November 03, 2009 - Market Probe Wins Two Top Honors |
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FOR IMMEDIATE RELEASE: November 3, 2009 Contact: Heidi Fendos, PR Counsel, +1-414-778-0766 or heidi@fendospr.com Jack Jefferson, Market Probe, +1-414-778-6000 or j.jefferson@marketprobe.com
MARKET PROBE WINS TWO TOP HONORS MILWAUKEE, WI - Market Probe, whose world headquarters are located at 2655 N. Mayfair Road, Milwaukee, WI, was recently honored as one of Wisconsin's top three Outstanding Minority Owned Large Businesses by the State Commerce Department, and the company was also named one of the Fastest Growing Firms in Southeastern Wisconsin by the Milwaukee Business Journal. According to the Business Journal, Market Probe has experienced 23 percent growth since 2006 despite this past year's world-wide recession, and this aggressive level of growth over the past three years is deserving of special recognition. Market Probe 2008 global revenue was $44,750,000, based upon the 2009 Honomichl report of Top 50 US Research Firms. Dr. T.R. Rao, President and CEO of Market Probe, said, "It is an honor to be the recipient of these two noteworthy awards, and further proof of our company's commitment to not only gaining new business but also maintaining and growing our long-term relationships with our major clients and supporting these projects with our extremely dedicated staff. "We believe in the importance of four basic guiding principles in terms of how we view ourselves and our client relationships: quality, service, teamwork and innovation," added Rao. "To us, these aren't mere terms. They are concepts that have helped guide us to our position as one of the fastest growing research companies in the world." In other news, for the second consecutive year Market Probe has been ranked as one of the 50 fastest growing Asian American Businesses by the US Pan Asian American Chamber of Commerce Education Foundation (USPAACC-EF) according to percentage of revenue growth over 2006 to 2008. Market Probe is a leading full-service global research firm with offices in 10 countries. It was founded in 1976 and specializes in stakeholder measurement programs focusing on customers, employees and brands. Market Probe's experienced researchers have pioneered new applications of quantitative research methods and statistical models as well as customized software for reporting results. With offices throughout United States and in Canada, Belgium, France, the United Kingdom, the United Arab Emirates, Bahrain, India, Singapore and China, Market Probe is well positioned to meet the domestic and global research needs of companies throughout the world. For more information visit www.marketprobe.com. ### |
| July 16, 2009 - Market Probe Expands Into Health Care Market |
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FOR IMMEDIATE RELEASE: July 16, 2009
Contact: Jack Jefferson, Market Probe, +1-414-778-6000 or j.jefferson@marketprobe.com
MARKET PROBE EXPANDS INTO HEALTH CARE MARKET
MILWAUKEE, WI --Market Probe is a Milwaukee-based global marketing research and consulting company specializing in customer and employee satisfaction research and quantitative marketing research. With existing clients in Health Insurance and Prescription Management Services, Market Probe took a major step to expand its healthcare business by acquiring a pharmaceutical research business from one of its major competitors. With this acquisition, Market Probe's client base expands into traditional pharmaceutical companies and diagnostic equipment makers in addition to insurance and service providers. According to Dr. T.R. Rao, the President and CEO of Market Probe, this acquisition fulfills an important strategic goal for the company. Rao says: "With this recent acquisition, we can offer Market Probe products in satisfaction and loyalty research to the suppliers of medical and diagnostic equipment, various intermediaries of the healthcare system, health insurance providers and more, all in addition to product development and custom market research. "With this acquisition, healthcare will become a major practice area in the US. Additional acquisitions to strengthen this area are already in the works", Rao said. "Being a global company with a presence on all continents, we are in a better situation to service the needs of global firms in this sector". Market Probe is a global market research firm specializing in customer, employee and brand stakeholder research. The company provides full-service strategic guidance and business solutions to major companies around the globe. The firm is a certified minority-owned and operated company by the National Minority Supplier Development Council (NMSDC), recognized as one of the Top 500 diversity-owned businesses in the United States by DiversityBusiness.com and is one of the 50 Fastest-Growing Asian American Businesses in the United States by the US Pan Asian American Chamber of Commerce (USPAACC). Headquartered in Milwaukee, Wisconsin, USA, Market Probe has additional offices throughout the United States and in Canada, Belgium, France, the United Kingdom, the United Arab Emirates, Bahrain, India, Singapore and China with in-house facilities for field services by Web and phone. For more information, visit www.marketprobe.com. ### |
